Microsoft's Project Pink Drama

Microsoft is really getting some bad coverage lately thanks to the total mess with T-Mobile’s SideKicks this past week (an it isn’t finished yet) and the on going flow of Pink articles being posted all over the place. This it’s ChannelWeb who supposedly got some info about Microsoft secret project and it isn’t looking pretty according to them (and numerous other similar articles last week).

According to a source who claims detailed knowledge of Pink, and who back in May provided with details that have since been reported by other publications (here and here), Pink was doomed from the start by poor decision-making and a management team with next to no mobile experience.

Pink is being developed by Microsoft’s Premium Mobile Experiences (PMX) team, a group within the Mobile Communications Business (MCB) of the Entertainment and Devices Division. The group is led by Roz Ho, corporate vice president and an 18-year Microsoft veteran, who was previously general manager for Microsoft’s Office For Mac group. Chris Pirich, head of engineering for Pink, came from the Xbox group, and Matt Bencke, business general manager for Pink, came to Microsoft from Boeing with virtually no software development experience.

Pink brings together technology from several different Microsoft product groups, but PMX failed to get these groups to commit to delivering their parts of the project on time, according to the source. “Pink has a lot of dependencies — the marketplace is Zune, and for games it uses XNA. Every little piece uses another division’s technology,” said the source. “PMX had lofty ideas and goals, but they totally failed to execute these with Pink.”

What’s more, Pink was originally based on Windows Mobile 7, but repeated Windows Mobile 7 delays caused PMX to switch to Windows CE, which takes longer to implement, the source said.

Read the rest here

Doesn’t look nice…and frankly I don’t care, cause I always thought that having Microsoft branded phones alongside Windows Mobile device build by OEMs was/is a stupid idea. Microsoft should only focus on Windows Mobile (and it looks like this is what they are currently starting to do).
Come on Steve, just admit that you wasted $500M on the Danger acquisition and move one please. Thank HTC for bring some excitement to the Windows Mobile crowed with products like the HTC HD2 and finish Windows Mobile 7.

Source: ChannelWeb