Google releases official AdMob SDK for Windows Phone 7

Google has just saved the day and announced the availability to the Beta SDK of Admob for Windows Phone 7. As you probably already know,Microsoft’s own Adcenter is only available to US residents, leaving every body else in the cold and forced to use third-party and un-officialy Ad controls instead. So it’s definitely nice to see Google stepping up and releasing an official Admob control for Windows Phone7 (it’s also fairly obvious that it was done because it helps them generate money … but that business as usual and for once also helps us developers).

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Custom Windows Phone 7 Mobile Ad Control: AdMob and others

Here’s a new Mobile Ad Control If you are planning to monetize your free Windows Phone 7 this fall. Contrary to the first one that was made available on codeplex a few weeks ago this new one is more Blend friendly and feature three different template. You can also use Advertising networks other than AdMob by easily editing the code.

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Google AdMob for Windows Phone 7

Developer rgelb has created a silverlight control allowing developers to easily add Google AdMob ads into their Silverlight based Windows Phone 7 application. This is really good for those who wish to monetise their free application but I don’t think that Microsoft will allow this once the app is submitted to the Marketplace. Microsoft has already announced that developers will be allowed to monetise their work with mobile ads but this probably won’t be available directly at launch (that’s the latest I heard). So if you plan on using this control I highly suggest to try to contact Microsoft before finalizing your development. Check out the video after the break:

Here’s official text from the Microsoft Windows Phone 7 Marketplace guidelines:

2.7 If your application includes or displays advertising, the advertising must comply with the Microsoft Advertising Creative Acceptance Policy Guide (

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Google acquires mobile display advertising company AdMob

Weee, here’s some big news. Mighty Google, just announced that they have sign an agreement to acquire AdMob, the mobile display advertising company (you know, all those sucky ads you see in your iPhone and Android apps…it’s them). For a boatload of cash/stock…. US$750 Million ! Wonder what Microsoft‘s reaction will be now (or the DOJ…first AdMob..antri-trust..?).

We’re happy to announce today that we have signed an agreement to acquire AdMob, a mobile display advertising company based in San Mateo, CA. AdMob is a great Silicon Valley story — founded in 2006 by Omar Hamoui when he couldn’t find good ways to generate traffic for his mobile site. Over the past few years, Omar and his talented team have built a thriving company with great mobile advertising products, and we are looking forward to having them join the Google team and work with us on the future of mobile advertising.

Source: Google and AdMob